Paid Media Management

Profitable growth doesn’t happen by chance—it’s engineered through precise, data-driven ad strategy. With Nord Media’s Paid Media Management, you get expert campaign execution across channels like Google, Meta, and Instagram, built to scale revenue without wasting spend. We turn every dollar into measurable performance, so your marketing works harder at every stage of the funnel.

Nord Media — Built by a Real Operator

I started Nord Media after years of scaling DTC brands from the inside—owning the outcomes, fixing what was broken, and building what actually worked.

Most agencies chase ROAS and call it a win. I care about real business results—profitable growth, better customer acquisition, and revenue that compounds over time.

If you're serious about scaling and tired of the guesswork, you're exactly who I built this for.

Kody Nordquist – Founder of Nord Media™
Kody Nordquist – Founder of Nord Media™

From strategy and creative to paid ads and performance growth, we drive real business results.

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Every strategy is engineered to maximize your return on ad spend—from scroll-stopping creative to precise targeting and full-funnel optimization. We don’t just run ads. We build momentum.

$6K
$10K
$20K
$24K
$30K

Growth that compounds. With smarter spend allocation, creative testing, and platform-specific execution, our clients see steady and scalable revenue growth.

Proof over Promises

Every case here started with the same question: how do we create a foundation that supports growth and allows us to be profitable at scale?

The answer: creative that grabs attention and strategy that builds momentum. We turn your spend into profitable growth using proven systems built on over $200M in ad-spend we’ve managed.

$13M

Increase in Annual Revenue

32%

Increase in Profitability

119%

YoY Growth Achieved

$249K

Increase in Monthly Revenue

73%

Increase in Profitability

950%

YoY Growth Achieved

$146K

Increase in Monthly Revenue

19%

Increase in Profitability

35%

YoY Growth Achieved

The Team Behind 7 and 8 figure DTC Growth
Nord Media is a performance-driven media buying agency that helps brands stop guessing and start scaling with purpose. We turn insights into real growth with strategy and systems that are proven, creative that converts, and a foundation built to support scale.

Trusted By The Best In The Industry

Angela Swanson
Life Harmony Energies

It’s not easy finding an agency who treats you like a partner rather than a paycheck. Nord Media has been one of our most successful partnerships for the past two years. We’ve seen impressive growth working with them and consider them part of the Life Harmony Energies family.

Marty Grosjean
BioPower Pet & EMF Harmony

We have been working with Kody and team for over two years now and are very happy with the relationship. We have seen steady improvement in our performance on Google and Meta, and I feel confident we are performing at an optimal level on both at this point. They work with us on several brands, and they have done well learning the finer points of and figuring out appropriate strategies for each of them.

Paul Brillinger
Ouisi

Working with Nord Media—particularly Kody —has been a standout experience for OuiSi. Kody consistently brings not only deep media expertise but also a level of responsiveness, kindness and understanding that’s hard to find in agency partners.

Ryan Harvey
Barebones Brooth

Kody and the entire team at Nord Media have been nothing short of amazing. Having jumped around from agency to agency for years, we finally found a team that not only gets it, they consistently deliver results.

We Use Strategies and Systems that Produce Consistent Results.

We’ve helped 100+ brands—from early-stage DTC startups to global brands—scale smarter, grow faster and get profitable. Whether your goal rapid growth, consistency at scale or just to be profitable again, we've built systems and strategies to achieve that for hundreds of brands over the years. The results? You get reliable and consistent growth without sacrificing your profitability.

$230M+
Managed Ad-Spend for Brands
$700M+
Revenue Generated for Brands
4.18x
Average ROAS on Spend Managed
105%
(Average Growth For our Brands in the first year)
$6K
$10K
$20K
$24K
$30K

Growth that compounds. With smarter spend allocation, creative testing, and platform-specific execution, our clients see steady and scalable revenue growth.

• Before Nord
• After Nord

Overview of the newsletter

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Express ideas like a human, not a machine.

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Build your
model block by block.

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Express ideas like a human, not a machine.

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Our Services

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Facebook & Instagram Ads

We build and scale high-performing Meta campaigns that convert—rooted in sharp creative and constant testing.

Google Ads

From YouTube to Search, we engineer full-funnel campaigns that capture intent and drive predictable results.

Creative & Growth Strategy

We don’t just make ads—we make them work. Data-backed creative meets strategic scaling for real revenue lifts.

Lead Gen / Service Industries

We help service-based businesses grow through performance media, funnel strategy, and ROI-focused execution.

Services

What We Do. Why It Works.

Facebook & Instagram Ads

We don’t just run ads—we build Meta campaigns that convert, scale, and stay efficient. It starts with smart targeting, sharp creative, and constant iteration to stay ahead of the algorithm and the competition.

Google Ads

From YouTube to Search, we build full-funnel campaigns that meet buyers with intent and guide them to action. Everything we do is tracked, tested, and tied to revenue.

Creative & Growth Strategy

Performance starts with perspective. We bring the creative ideas, data-driven strategy, and testing discipline that turns good campaigns into profitable ones.

Lead Gen / Service Industries

We apply the same growth systems to service businesses, driving high-intent leads through paid media, funnels backed by strategy, and ROI-focused execution.

Book a Call

Get a free account audit. We’ll dig into what’s working, what’s not, and where the biggest growth opportunities are hiding. If it makes sense to work together, we’ll build a plan and get to work turning your ad spend into real growth

Frequently asked questions

What Is Paid Media Management?

Paid Media Management is the strategic process of planning, executing, optimizing, and analyzing digital advertising campaigns across platforms like Facebook, Instagram, Google, TikTok, and more. At its core, this discipline is more than buying ad space; it ensures every advertising dollar is leveraged for measurable, profitable growth.

The process begins with understanding the brand’s objectives, target audience, and budget. Strategists then craft data-informed media plans, selecting the right mix of channels and creative assets to maximize reach and engagement. But the real value of paid media management lies in continuous monitoring and refined optimization—adjusting targeting, creative, and bidding in real time to drive better results and eliminate wasted spending.

What Are The Benefits Of Using Paid Media Management For Your Business?

Paid media management isn’t just about placing ads—it’s about unlocking sustainable, profitable growth for your brand. An experienced team manages every aspect of your paid campaigns, turning your marketing investments into tangible, measurable results. Here’s how working with the right partner accelerates your business:

Data-Driven Decision Making
Effective paid media management relies on analytics, not guesswork. Every campaign is rigorously tracked and optimized. Insights from real data drive strategy adjustments, ensuring every dollar spent is directed toward what truly works—delivering more qualified leads, higher conversions, and measurable growth.

Scroll-Stopping Creative That Converts
Attention is fleeting. High-performing paid media campaigns start with creative engineered to capture it fast. Proven management teams pair creative direction with a deep understanding of your audience, ensuring your brand message breaks through, engages, and ultimately convinces customers to act.

Precision Targeting And Personalization
Getting your offer in front of the right people is critical. With advanced segmentation and targeting, your ads reach audiences most likely to convert. Optimization doesn’t stop at demographics; it’s about reaching customers at every funnel stage, dynamically tailoring messages to where they are in the buying journey.

Full-Funnel Optimization
Paid media isn’t a set-it-and-forget-it strategy. Continuous optimization ensures your campaigns thrive at every stage—from first touch to post-purchase. Full-funnel approaches foster new customer acquisition, retention, and long-term brand loyalty, maximizing your lifetime value per customer.

Scalable Results, Not Just KPIs
The right paid media management isn’t tethered to vanity metrics. It’s about building a profitable growth engine. With a relentless focus on driving revenue, scaling return, and unlocking greater year-over-year gains, your ad budget becomes an investment in sustainable business momentum.

What comprehensive paid media management solutions does Nord Media offer for brands?

Nord Media delivers results-driven paid media strategies built for scale, not just spending. Our team manages everything from Meta to Google to ensure your brand reaches the right audience at the right time with the right message. Whether you're running ecommerce ads, lead gen campaigns, or need a full-funnel creative strategy, we execute with precision, track every dollar, and tie performance directly to revenue.

Facebook & Instagram Ads
We build Meta campaigns that do more than get clicks—they convert and scale. With sharp targeting, high-performing creative, and constant optimization, we help brands stay ahead of both the algorithm and the competition.

Google Ads
From YouTube to Search, we craft full-funnel Google campaigns that capture real intent. Our approach is strategic, measurable, and optimized to drive meaningful results at every stage of the funnel.

Creative & Growth Strategy
Great performance starts with great strategy. Nord Media brings together data-driven planning, bold creative, and disciplined testing to turn good campaigns into highly profitable ones.

Lead Gen & Service Industries
We apply the same proven systems for service-based businesses—strategic funnels, intent-focused targeting, and ROI-led execution—to deliver high-quality leads and consistent growth.

How Does Paid Media Fit Into A Digital Marketing Strategy?

Paid media is a core component of a comprehensive digital marketing strategy. Unlike organic methods alone, it allows brands to amplify their message, target specific audiences, and generate measurable results quickly. When combined with owned and earned media, paid media accelerates brand awareness, customer acquisition, and sales.

What Types Of Businesses Benefit From Paid Media Management?

Businesses looking to scale, especially DTC brands, e-commerce businesses, and startups, can benefit from professional paid media management. Paid media enables rapid testing, refined targeting, and predictable growth. Established companies looking to optimize ad spend or break into new markets leverage paid media to achieve specific business objectives, whether launching a new product or increasing market share.

What Are The Primary Platforms Used For Paid Media?

The most effective paid media platforms depend on your goals and audience, typically including Meta (Facebook, Instagram), Google Ads, TikTok, Pinterest, LinkedIn, and YouTube. At Nord Media, our experienced team uses a mix of platforms, carefully selected based on your brand, creative strategy, and data insights, to drive profitable outcomes.

What Are The Latest Trends In Paid Media Management?

AI-driven optimization, first-party data strategies, creative diversification, and a focus on privacy-compliant targeting shape today’s paid media environment. Creative that blends storytelling with data-backed testing consistently outperforms generic ads. 

What Are The Key Components Of Paid Media Management?

Audience Targeting – Building precise audience segments based on behaviors, interests, and demographics to deliver relevant messaging.

Creative Strategy – Developing and testing scroll-stopping visuals and copy that cuts through the noise and triggers action.

Full-Funnel Optimization – Guiding prospects from awareness to conversion, balancing upper-funnel reach with bottom-funnel efficiency.

Performance Analysis – Tracking key metrics beyond vanity numbers, focusing on profitability, customer acquisition cost, and growth KPIs.

Ultimately, paid media management is an ongoing loop of strategy, execution, analysis, and improvement—designed to help e-commerce and DTC brands scale efficiently in a rapidly evolving digital landscape.

What Additional Digital Marketing Services Does Nord Media Offer?

Paid media is just one part of the equation when it comes to growing your brand. At Nord Media, we understand that digital marketing is a complex ecosystem. That’s why, beyond managing your paid campaigns, we offer additional services designed to give you a clear path forward and ensure that every piece of your marketing works together seamlessly.

Strategic Audits & Planning Sessions
Whether you partner with us long-term, we provide comprehensive audits and strategic planning sessions. These sessions deliver valuable insights into what’s driving results, what needs improvement, and the best next steps to grow your business efficiently.

Collaborative Creative Support
We’ll collaborate closely to align paid media efforts with your creative assets if you already have a creative team. If you need help creating new assets, Nord Media can guide your team with proven strategies or connect you with trusted partners specializing in producing high-converting creatives.

Trusted Partner Network For Holistic Growth
Our core expertise lies in paid media and growth strategy, but we know marketing success requires more than just ads. For services beyond our scope, such as SEO, email marketing, or web development, we work with a network of reliable partners, ensuring you get top-quality support across all your digital channels.

Why Do Nord Media’s Paid Media Management Services Stand Out?

Navigating the fast-evolving landscape of paid media demands more than textbook expertise—it requires firsthand operational experience, relentless optimization, and a genuine commitment to client success. Here’s how our approach to Paid Media Management sets a new standard for brands seeking sustainable growth, not just surface-level metrics.

Built By DTC Insiders, Engineered For Scale
Every strategy is crafted by operators who have driven results from inside high-growth DTC and e-commerce companies. This means we understand the realities of fast-changing markets, shifting algorithms, and fluctuating consumer behaviors. Our experience translates into agile campaigns capable of adjusting to volatility while capturing untapped opportunities at every growth stage.

Data-Driven Decisions, Not Guesswork
Paid Media Management should never be built on hunches. We leverage advanced analytics and robust attribution models to decode which channels, creatives, and audiences drive profitable action. This data-centric focus enables us to double down on what works, eliminate inefficiencies, and deliver performance improvements that tie directly to your bottom line, not just vanity ROAS figures.

Creative With Stopping Power
In an era where thumb-stopping content determines campaign success, our team places creativity at the center of every paid media initiative. We develop scroll-stopping assets tailored to each platform, ensuring your brand doesn’t just appear, but truly stands out. Our creative process is grounded in performance testing, so every asset is continually refined and optimized for real-world momentum.

Full-Funnel Approach For Profitable Growth
Proper Paid Media Management encompasses the complete customer journey beyond clicks and impressions. We engineer campaigns that move prospects from initial awareness all the way through post-purchase retention, maximizing lifetime value. The result is a holistic growth strategy—one that balances acquisition efficiency with long-term profitability—designed to help you scale confidently.

How Do You Measure The Success Of Paid Media Campaigns?

Success is measured through various performance metrics, including ROI, customer acquisition cost (CAC), lifetime value (LTV), conversion rate, and most importantly, actual profitable growth. We go beyond just tracking ROAS. Nord Media’s reporting centers on the metrics that matter for your business, with transparent insights and actionable data to show the actual impact of your campaigns.

How Much Should A Business Spend On Paid Media?

Ad budgets vary widely, depending on your industry, growth stage, and business goals. Early-stage brands start with a modest spend to test and learn, while scaling businesses may invest substantially more. 

What Is The Difference Between Paid, Earned, And Owned Media?

Paid media are channels you pay for to distribute content or ads (e.g., Facebook Ads, Google Ads).
Owned media are assets you control—your website, email lists, and social channels.
Earned media are third-party mentions: press coverage, influencer shout-outs, reviews, or shares.

A healthy marketing mix leverages all three, but paid media delivers the speed and scale needed for ambitious growth targets.

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